naming | messaging | values | campaigns
Included Health (formerly Grand Rounds) is a health technology company that connects patients with clear medical guidance from world-class care providers. As the brand has grown, so have their needs for clear, meaningful, sticky messages for both patients and employers.
We provided Grand Rounds with a range of brand and messaging services over the course of several years, including:
Since 2015, when we first began working with them, Grand Rounds raised over $90M in funding and continues to be recognized as a leader in technology that improves patient outcomes.
We provided Grand Rounds with a range of brand and messaging services over the course of several years, including:
- Product Naming
- Audience Personas
- Patient Recruitment Campaign
- Core Values
- Descriptive Tagline
Since 2015, when we first began working with them, Grand Rounds raised over $90M in funding and continues to be recognized as a leader in technology that improves patient outcomes.